How to Find Customers Online (And How to Fix That)
How to find Customers online? Here are some proven strategies that will help you to get customers online fast:
- Use social networks to join in conversations with great, valuable helpful content, assist them and be engaged.
- Follow up with your clients. It’s where the magic begins. Millions of dollars are lost by businesses around the world each year simply because they fail to follow up with leads from networking events, social media, email, referrals, and more.
- Prospects want to see their problem solved with multiple choices. Customers want to be reassured that they have found the right company by offering multiple options for them to engage at different price range.
- It is crucial that you are able to communicate the core aspects of your business to a potential customer in one minute in a way that makes sense.
No surprise with the new formula of marketing strategy, we are able to find more customers online for your business today.
Too many brands focus on what they’re going to offer coupons special offers, free trials, without truly engaging and interacting with potential clients in a two-way conversation. Try creating ads that focus on engagement by using rich media like creative graphics or video.
How to Find Customers Online
Make your content relevant to a specific audience. For example, if you have a piece of content written for dentists, promote it on Facebook with an ad targeting just for people who need dental help. Not only will this strategy help people with their content, but it’s more likely to be shared among relevant group members.
Social Media Marketing
Finding the people who care about what you’re doing and reaching out to them (over email, Twitter, or any other way) has been the most powerful way we’ve got traffic to our site. It requires regular effort, for instance mentioning someone on Twitter, emailing an article to someone and asking them to share, posting to a Facebook group, or even just posting to the right subreddit. However, the results make that effort well worth it. We constantly see links turn up all over the place, delivering traffic to News media because we reached out to the right people.
How to Find Customers Online – One great way to get customers online is to start a guest posting campaign. Reach out to other websites in your niche and see if you can send over an article to be posted on their website. Again, make sure the content is high quality. Also, be sure you are including internal links to your content, where you link to other articles on your website.
Pay-Per-Click Marketing (Google AdWords)
Driving traffic is the terminal goal for any business owner but it can be complex. One method is through paid search or Pay-Per-Click. Advertisements are a great opportunity to show up on Google’s first page. Speaking of organic search, one way to increase traffic through non-paid channels is to do keyword research. Use Moz’s Keyword Explorer to find questions that relate to your target keywords. No matter what approach you choose, do thoughtful user-centric research prior to investing in SEO or SEM.
Pay-per-click advertising awards many solid advantages, such as:
- You can reach your customers at the right time with the right ad
- High ROI as you will have to pay only when an interested person clicks the ad
- Control over how much you want to spend
- You won’t have to wait for results
- Data and insights to help focus on marketing strategies
If you’ve been in marketing for a while, you’ve apparently heard “Rule of 7,” a marketing principle that states that your prospects need to see your offer at least 5 to 7 times before they really notice and act. If you’re not using retargeting ads, you’re missing an opportunity every time someone visits your site and then leaves.
Retargeting drops a special piece of code (a pixel) on that person’s browser and then gives you the opportunity to reach out to that person later through paid for advertising.
When you use retargeting ads, make sure that the retargeted ad directly speaks to that potential customer.
How to Find Customers Online – Your friends will see it and hear about your website, but during the broadcasts, all of your live viewers have the option with very quick clicks and share on Periscope with their followers and all of their followers get an alert, sharing on Facebook and the average person has 1000 friends and then sharing on Twitter.You may start your broadcast with 20 people and through sharing, you could reach 200 to 1000 people while you are live and they can watch your replay. So you can promote yourself, a product, service or event to thousands of people daily at NO cost with live-streaming.
SEO & Content Marketing
We drive most of our traffic organically through search engines by executing an effective content marketing strategy. By communicating with our consumers often, we are able to identify the questions that they are seeking answers for and provide these answers through well-optimized blog content. We use our expert knowledge in our field to help our consumers, and in exchange, they begin to trust us as a reliable expert within the industry. Our blog topics translate into niches but competitive keywords and through SEO, we are able to rank highly for these keywords and drive long-term traffic.
If you’re struggling to rank for keywords and aren’t getting any traffic from them, the first thing you’ll want to do is look at your website’s onsite optimization. Check to make sure that all of your website’s pages and blog posts are properly optimized for SEO. This includes all page title tags, meta descriptions, header tags, alt tags, and content. Take this chance to add to your current posts if you are lacking in content. Strategically place your target keywords and LSI keywords spread across the articles. If you did everything right, you should see a considerable spike in organic search traffic!
Focus On Long-Tail Keywords
A clever strategy is to focus on long tail keywords. These are longer more specific phrases that users are searching for further down the buying funnel and usually, consists of 3 to 5 keywords. These keywords generally have less competition surrounding them and less competition means fewer costs. They also tend to have lower search volumes but have higher conversion rates, as the customer’s know exactly what they want and are ready to buy. It’s a good way to drive traffic from the SERPs.
DLMonte is a complete digital marketing company dedicated to correlating all types of businesses with their target viewers in the most practical and productive way. Through innovative tactics in social media management, mobile SEO services, video marketing, local business ranking, branding, responsive web design, reputation management, press release, pro content copywriter and update clients websites etc. DLMonte.com promotes a consistent and professional online voice for all its clients.
Contact us today by filling out the contact form on our website and we will be in touch with you shortly to discuss your business’s marketing needs. Or call us at +65 66993068. We look forward to speaking with you!